If you think that the interruptive advertisements at the beginning of YouTube videos are as far as the Google-owned video network can go in terms of online video advertising, you'd be mistaken. A local company has figured out a way to leverage the popularity of a growing number of young YouTube personalities that have large numbers of online followers.
Grapevine, a Boston-based YouTube native marketing startup, announced today that it has raised $1.1 million in funding. The company, which was awarded $50,000 as a MassChallenge Gold Award winner in the fall, connects YouTube stars with lifestyle, fashion, and beauty brands to advertise its products. Read MoreA New Day for MassChallengeMassChallenge taps Scott Bailey to lead its Boston office
When Scott Bailey first started working at the local startup accelerator MassChallenge in 2010, he was an unpaid intern just a year out of college. But on Thursday, after wearing multiple hats at the organization since its founding, Bailey will step into the role of managing director of MassChallenge’s Boston program. Read More
In letters sent Monday afternoon to the MassChallenge community, Akhil Nigam, one of the founders of the MassChallenge startup accelerator, and Karl Büttner, MassChallenge's chief mentorship officer, announced they are stepping down from their roles at the organization. Read MoreMore GreenFreight Farms cultivates $3.7 million from Spark Capital
Mayor Martin Walsh welcomed members of Boston's startup community to City Hall Thursday afternoon for a meet-and-greet in celebration of Global Entrepreneurship Week. The group included CEOs, venture capitalists, and people running some of the city's largest startup accelerators and co-working spaces, and they were all eager to weigh in on a topic that Walsh himself acknowledged he'd yet to dig into: What were his plans for branding Boston as a site for global innovation?
Read MoreBienvenue. Willkommen. Bienvenido. Benvenuto.Boston, Hub of the (Tech) Universe?
Poet and physician Oliver Wendell Holmes is widely credited with bestowing on Boston its moniker as "Hub of the Universe," and while outsiders like to mock the nickname, it's becoming harder to ignore one reality: Boston is officially becoming a launching pad for international startups. Maybe even, ahem, the Hub of the Tech Universe?
At Wednesday's Techstars Demo Day, five of the 12 companies that appeared on stage, born out of the program, were international. MassChallenge had about 30 companies from throughout the globe in its class this year.
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